Atif Masood

Hi, I'm Atif Masood, a passionate radio broadcaster with over 25 years of experience behind the microphone, including 18 wonderful years with Radio XL.

Throughout my broadcasting journey, I've presented a wide variety of programmes, from music and entertainment to thought-provoking discussions, social issues, interviews, and interactive shows. Every programme has given me the opportunity to learn, grow, and connect with people from different walks of life.

These days, my passion takes me into the beautiful world of poetry, where words carry emotions and verses tell stories. I aim to bring listeners a unique blend of timeless poetry, combining it with beautiful music and heartfelt conversations.

My presenting style is natural, warm, engaging, and occasionally philosophical, with a touch of humour. I enjoy asking questions, exploring different perspectives, and encouraging listeners to think beyond the obvious.

After 25 years in broadcasting, my greatest reward remains the same: the love, trust, and connection I've built with my listeners.